Waze is now a part of the Android Auto family. The innovative car navigation app rolled out a new update that allows people to employ its services right from their in-car interface. The main goal of this update is to give drivers fewer reasons to allow their smartphones to distract them. There’s also the aim of the latest application in Android Auto to take advantage of an entirely new market.
Waze Will Be the Latest Application in the Android Auto Collection
For the time being, Google’s popular navigation app will only work for Android auto platforms. Therefore, Apple CarPlay will have to wait for some time for its own Waze. On Wednesday, a spokesperson confirmed that there is no deadline for this iPhone project yet.
As a consequence, Google proved that it uses its vast portfolio of software the smart way. So far, the company worked on integrating Waze with Google Maps to make the best out of these two worlds. Once their vision of a comprehensive navigation program was complete, they were ready to bring it in front of their real target public, namely drivers.
Waze Managed to Become a Data Powerhouse Thanks to Gamification Strategies
Waze managed to gain popularity in a short while thanks to its ‘gamification’ strategies. Users were hooked like never before on offering valuable travel data on their gadgets. That’s because it was sure that for any report of road hazards, police locations, construction sites, road holes or traffic jams, they were to receive a fun reward. This token of appreciation consisted of points, avatar upgrades or badges. As a consequence, the latest application for Android Auto became a data powerhouse.
The best thing about this new integration is that drivers cut down on their sources of distraction. By transitioning the app on their in-dash screen, people have an optimal view of their maps and can manipulate the touchscreen interface easier than before.
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